History And Analysis Of Vodafone Group Plc

History And Analysis Of Vodafone Group Plc

Part 1


Vodafone Group Plc is a UK based nomadic web Operator Company and is the universe ‘s largest telecommunications web company by turnover. It owns 45 % of Verizon Wireless, the largest nomadic telecommunications company in the United States measured by endorsers. It has a broad range and a important planetary presence, with over 341.1 million clients worldwide.

It operates in more than 30 states and spouses with webs in over 40 more and their focal point in five parts chief parts, Europe, Africa, USA, and Asia. Vodafone expands its concern domestically and internationally, through a figure of schemes, which include joint ventures, investings, and associated and subordinate projects. Its first primary listing is on London Stock Exchange and in the component of FTSE 100 Index. It is 4th largest company on the London Stock Exchange about it had a ?92 billion of market capitalisation and it is besides listed in NASDAQ stock exchange America.

Primary Business Activities

Vodafone operates through three chief concern divisions.

1 nomadic telecommunications

2. Fixed Broadband

3. Other operations.


In 1982 Vodafone was formed as a joint venture between three companies Racal Electronics plc, Millicoma and the Hambros a Technology Trust. In this joint venture Racal owned 80 % , Millicoma 15 % and Hambros 5 % . The web was named as Racal Vodafone, with the Vodafone name being derived from the house ‘s end of set uping a voice and informations services over cellular telecommunication webs.

On 1 January 1985 Vodafone was launched and the first call is made on that twenty-four hours from St Katherine ‘s Dock in London to Newbury. Later that twelvemonth Racala Strategic Radio was renamed Racala Telecommunications Group Limited in 1985. A twelvemonth subsequently, on 29 December 1986 Racala Electronics bought out the minority stockholders of Vodafone for a GB?110 million. In September 1988 the company was once more renamed Racal telecommunication and on 26 October 1988 Racal Electronics floated 20 % of the company a floatation that valued Racal Telecom at GB?1.7 billion. On 16 September 1991 Racal Telecom was demerged from Racal Electronicss as Vodafone Group and the nomadic telephone giant was born.

During the mid 1990s Vodafone began to consolidate itself on the British high street. In July 1996 Vodafone acquired the two tierces of Talkland it did non already have for ?30.6 million. On 19 November 1996, in a defensive move, Vodafone purchased Peoples Phone for ?77 million, a 181 shop concatenation whose clients were overpoweringly utilizing Vodafone ‘s web. In a similar move the company acquired the 80 % of Astec Communications that it did non have, a service supplier with 21 shops. This made Vodafone a really seeable presence on the British high street and significantly increased the company ‘s portion of UK Mobile clients. Vodafone is non merely distribute in UK it about spread all portion of universe.

Reappraisal on Annual study of Vodafone ( appendix 1 )

Harmonizing to one-year study 2010 Vodafone generates gross of ?44.5 billion includes 8.4 % growing in gross comparison to last twelvemonth. Operating net income is ?11.5 billion includes 2.5 % diminution. There is 26.5 % growing in free hard currency flow which is ?7.2 billion. It is really good for company to pull investors and clients. Proportionate mobile clients are 341.1 million include growing of 12.7 % . It announce entire dividend per portion of 8.31 pence up 7 % .

The adjusted revenue enhancement rate per centum is expected to be in the mid 20s for the 2011financial twelvemonth with the Group aiming a similar degree in the medium-term. The Group continues to seek declaration of the UK Controlled Foreign Company and India revenue enhancement instances.

Comparison Annual Report of last three old ages






?44.5 ( billion )

?41 ( billion )

?35.5 ( billion )

Adjusted operating net income

?11.5 ( billion )

?11.7 ( billion )

?11.6 ( billion )

Free hard currency flow

?7.2 ( billion )

?5.69 ( billion )

?4.8 ( billion )

Proportionate Mobile clients

341.1 ( million )

302.6 ( million )

260.5 ( million )

Vodafone Current and hereafter investings

Vodafone ‘s hereafter scheme will be focused more on Europe, Africa and India, which are countries in which it has been turning nicely in recent old ages and which have plentifulness of enlargement possibilities. And to help that, Vodafone is selling off its involvements in Nipponese radio operator Softbank Corp for ?3.1bn.

As portion of the sale of Vodafone Japan in 2006, the company was left with loan notes, stock, and assorted rights in Softbank, and those are on the chopping block. Vodafone will have the returns in two tranches, ?1.6bn in December, with the staying ?1.5bn in April 2012.

The initial ?1.6bn will be used to pay down some of Vodafone ‘s debt, which had grown to over ?34bn by March 2010. That is more than a 3rd of the company ‘s ?91bn market capitalisation, and sums to three quarters of last twelvemonth ‘s one-year turnover.

This latest disposal comes after Vodafone sold its 3.2 % involvement in China Mobile for ?4.3bn before revenue enhancement, of which ?2.8bn was committed to a portion redemption plan, though I ca n’t state I ‘m excessively impressed by that thought — if there ‘s hard currency to blink, I think more would be achieved by paying off debts.

A nucleus portion of the new scheme is to concentrate on enlargement on the turning markets of Africa and India, where nomadic voice and SMS traffic is a comparatively new development, and by working the demand for nomadic informations services in more developed markets — and there ‘ll be transitioning, heightening, distinguishing, and all kinds of other cants traveling on.

Vodafone besides plans to undertake the hapless hard currency flow it is having from its investings in companies it does non command, chiefly Verizon Wireless and SFR. Those two account for a ample ball of Vodafone ‘s assets, with Vodafone having 45 % of Verizon, but seemingly between them they merely brought in around ?1bn in net hard currency flow in the twelvemonth stoping March 2010.A On February 11, 2011, Vodafone Group Plc announced the launch of the Vodafone Web box, the first device of its sort, conveying low-cost Internet entree to a client ‘s bing telecasting set. On February 7, 2011, Vodafone Group Plc announced that Nexus S will shortly be available in Vodafone Group Plc shops around the universe. Nexus S will be powered by the Android platform know as Gingerbread.


1. O2 [ appendix 2 ]

2. Orange [ appendix 3 ]

3. T-mobile [ appendix 4 ]

4. 3G [ appendix 5 ]

Comparison of Vodafone with its Competitor twelvemonth ( 2009 to 2010 )



( Billion lb )


Free Cash Flow

( Billion lb )

1 ) .O2


2 % lessening


2 ) .Orange


2 % lessening


3 ) .T-Mobile


3.4 % lessening


4 ) . 3G


28.4 % addition


5 ) . Vodafone


8.6 % addition


From analysing all rival one-year study we can state Vodafone has really strong place in his market as comparison to his rivals Merely T-Mobile generate more gross so Vodafone but there is diminution in his growing where as Vodafone has 8.6 % growing and low free hard currency flow so Vodafone. Orange and Vodafone free hard currency flow about equalvent but Vodafone generate more gross and growing where as orange has low gross and its growing is diminution.

However there is intelligence that orange is traveling to unify in T-mobile this may be hurt Vodafone place in market.


Although telecommunication Industry did n’t make good this old ages but Vodafone perform truly good this twelvemonth and station really good consequence with a dividend of 8.13 pence this twelvemonth. As we can see from the one-year study the Company bring forth good gross as comparison to last twelvemonth at that place adjusted operation net income is decline but the good thing is company has focus on clients instead than net income to bring forth more gross which is good for long term investing point of position. Vodafone addition its free hard currency flow and diminish its debt this twelvemonth which is really to pull more investors and clients.

Its mark for following three twelvemonth on free hard currency flow and dividend per portion will anticipate that one-year free hard currency flow will be between ?6.0 billion and ?7.0 billion, in each of the fiscal old ages in the period stoping 31 March 2013, underpinning a Dividend per portion growing mark of at least 7 % per annum for each of these fiscal Old ages so hence they expect that entire dividends per portion will be no less than 10.18p for the 2013 fiscal twelvemonth and it has really good current and future investing as we discuss above.

Part 2

Holocene Ten Year Research and Analysis of Vodafone Stock Activity ( Appendix 5 )

Vodafone is ranked four in FTSE 100 based on capitalisation of ?91,359 ( Billion ) . Last 10 analysis of VOD ( appendix 6 ) stock activity.

In the start of 2001 VOD stock monetary value was at ?241 and at the terminal of twelvemonth it was at ?179.59 about 25.4 % decreases in its value although it entire twelvemonth volume was really good about 83 billion and it post dividend of 1.402 pence. This twelvemonth was non good for investors point position because in 2001 FTSE 100 index diminution about 16.2 % where as VOD decline 25.4 % .

In 2002 its stock monetary value was at ?179.59 where every bit at the terminal of twelvemonth it was at 113.15 once more diminution in stock monetary value about 36.5 % . Nine billion addition in entire twelvemonth volume and 5 % in dividend. This twelvemonth was once more really defeated for investor because this twelvemonth FTSE 100 index diminution about 24.5 % where as VOD stock monetary value diminution about 36.5 % .

. In 2003 its stock monetary value addition about 22 % and addition in divided which is 14.99 % where as FTSE 100 index increase 13.6 % and bad thing is 16 million lessenings in volume due to last two bad old ages for investors.

In 2004 stock monetary value addition about 2 % and 20 % addition in dividend. FTSE 100 index increase 7 % . 9 million diminution in volume. In 2005 about 11 % lessening in VOD stock monetary value where as FTSE 100 index addition about 16.71 % . In this twelvemonth one million addition in volume and 100 % addition in dividend. In 2006 about 12 % addition in stock monetary value where as FTSE 100 index besides increase about 10 % .Huge 23 billion addition in volume and 49.9 % addition in dividend. 2007 was really good twelvemonth for investor about 32.9 % additions in VOD stock monetary value and 11.4 % addition in dividend although 13 billion lessening in volume. FTSE 100 index additions about 4.2 % . 2008 is non good for London Stock exchange or any stock exchange in universe about 30 % diminutions in FTSE 100 index and 26.5 % diminution in VOD stock monetary value. Increase in dividend about 11.4 % and 29 billion lessenings in VOD volume. In 2009 about 3.5 % addition in VOD stock monetary value and 3.5 % growing in dividend. 15 billion lessening in volume and FTSE 100 index addition by 21.91 % . In 2010 VOD stock monetary value addition by 15.3 % and station a divided of 8.31 pence. 10 billion lessening in volumes and FTSE 100 index increase 9 % .

Good Thing

Addition in dividends and Earning per Share about every twelvemonth.

Bad Thing

Volumes are decreases about every twelvemonth and stock value is non stable.

Current Quotation mark

Current this twelvemonth VOD is merchandising about ?171.50 it had a high ?185 and depression of ?165. Four month volume is about 4 billion which is non good.

Part 3

Ratio Analysis of Vodafone Group Plc

Fiscal Ratios

Fiscal ratios relate different figures of fiscal statements and assist the users to sort the fiscal wellness of an organisation. ( McLaney & A ; Artill ( 2008 ) ) . Simply happening the ratios does non give us any meaningful information, by comparing ratios with past public presentation of the organisation, with any other similar organisation and with industry norm can give us closer image of an organisation public presentation and place. Comparison with industry is besides utile from competition point of position i.e. how good we are executing than our rivals. Firms can besides compare the existent with planned for accessing their ain public presentation Mclaney & A ; Artill ( 2008 ) .

Harmonizing to Mclaney & A ; Artill ( 2008 ) fiscal ratios can be divided into five classs as follows:

Profitability ratios

Efficiency ratios

Liquidity ratios

Investing ratios

Long term solvency


Liquidity ratio Tells you about the ability of an organisation in run intoing its short term duties or it deals with a inquiry will the organisation is able to pay its current liabilities. From the last three twelvemonth there is addition in speedy and current ratio. However it ‘s still lower than industries speedy and current ratio. In 2010 Vodafone Group Plc quick ratio was 0.47 where as Industry quick ratio was 1.12. Current ratio of Vodafone Plc was 0.50 whereas industry was 1.01. From past three old ages, there was a lessening in working capital and hard currency flow about stable which shows company working capital is non being used expeditiously.

Liquidity ratio shows that Vodafone Group Plc liquidness is low and has more short term adoption and receivable so hard currency and history receivable.

Long Term Solvency:

Vodafone Group Plc long term solvency place is fluctuate from past three old ages, its debt ratio in 2008 was 0.39 and in 2009 it was 0.44 whereas 0.42 in 2010. It means Vodafone did non pay debt involvement from 2008 to 2009 nevertheless they some debt in 2010. Same thing happen for debt to equity. Time involvement earned in 2008 was 7.7 million and in 2008 was 3.6 whereas in 2010 was 11.9. It means from 2008 to 2009 Vodafone did non do much net income or pay excessively much involvements on liabilities nevertheless in 2010 clip involvement earned is around 11.9m which shows Vodafone made net income or have low adoption hard currency flow addition from last three old ages. Vodafone Group Plc long term solvency is merely non efficient.

Management efficiency:

On the base of three old ages we can state that direction of Vodafone is really efficient at that place had an betterment every twelvemonth. Account receivable turnover lessening every twelvemonth so it ‘s average their ability to be cod hard currency from client is addition. Inventory turnover additions every twelvemonth. Assetss turnover about remain changeless from three old ages. Inventory yearss besides decrease from three old ages stock lists remain in shop for few yearss.


Vodafone Group Plc profitableness ratio is non stable in last three twelvemonth. Return on gross revenues, return on assets and returns on equity lessening from 2008 to 2009. Return on gross revenues in 2008 was 19.04 % it decrease more than 150 % it is 7.5 % in 2009 whereas it increase more than 150 % it was about 19.35 % same instance with returns on assets and returns on equity. In 2009 returns on sale was low this might be due to high cost of sale or high involvement cost. In 2010 return on gross revenues, return on equity was high because company cost of goods sold may be under control or may be their borrowing involvement may be low. In 2010 Vodafone Group Plc gross net income border was 33.80 % whereas industries profitableness ratio is 44.47 % .Vodafone Group profitableness ratio is non because it is besides so industries profitableness ratio.


Price/Earnings ratio of Vodafone Group Plc was less than the industries. Price/Earnings ratio of Vodafone Group Plc was 9.4 whereas industry was12.5. Vodafone Group Plc dividend output is greater than industry output and increase in dividend from last twelvemonth ‘s which is really good for investor. From stock point of position Vodafone Group Plc portions are non stable. In 2008 it move between ?96.40 to ?193 which shows about 100 % fluctuation whereas in 2009 and 2010 it move between ?111.2 to ?148 and ?126.74 to ?179 severally.


Appendix 1: Vodafone 2010 Annual study

Link: Annual Report of Vodafone hypertext transfer protocol: //www.vodafone.com/content/dam/vodafone/investors/annual_reports/annual_report_accounts_2010.pdf

Appendix 2: Annual study Of O2: O2 is owned by British Telecom named as BT. It is UK base company. It ‘s 2010 Annual study.

Link: hypertext transfer protocol: //www.btplc.com/Sharesandperformance/Annualreportandreview/pdf/BTGroupAnnualReport2010.pdf

Appendix 3: Annual study Of Orange: Orange is owned by France Telecom. It ‘s 2010 one-year study.

Link: hypertext transfer protocol: //www.orange.com/en_EN/finance/documentation/annualreports/att00014094/FTEL_1005297_complet_GB.indd_RVB.pdf

Appendix 4: T-Mobile is a German radio services supplier, owned by Deutsche Telekom. It ‘s 2010 one-year report.Link: hypertext transfer protocol: //www.downloadtelekom.de/dt/StaticPage/98/66/44/DTAG_GB10_E_Gesamt_1.3.11.pdf_986644.pdf

Appendix 4: 3G is owned by Hutchison telecom. Hong Kong based company it one-year study 2009 to 2010.

Link: hypertext transfer protocol: //hutchison09.annualreport.com.au/pdfs/Hutchison_Telecoms_Annual_Report_2009.pdf

Appendix: 5

Last ten old ages stock values of Vodafone Group Plc and graph.

Appendix: 6

VOD is a stock market symbol of Vodafone Group Plc.